The Math of Media
“Every video you've ever scrolled past is secretly a giant pile of numbers. Who picked those numbers, and what are they doing?”
Modules
Explore the modules
Every module works in your browser (type, tap and draw; your work stays on your device) and prints straight from your browser.
Media Path
One subject, eight lenses. Start anywhere.
The Science of Media
“Your phone is a tiny lab. How does it catch light, trap sound and fool your brain into seeing motion?”
The Psychology of Media
“Why is it so easy to keep scrolling, and so hard to stop?”
The Technology of Media
“What actually happens between tapping 'record' and a stranger watching your video on the other side of the world?”
The History of Media
“Every new medium, from cave walls to TikTok, changed the world. How will we look back on today's?”
The Language of Media
“Why do some videos grab you in the first second, while others lose you before you've even noticed them?”
The Art of Media
“How can you tell a horror movie poster from a comedy poster from across the room, before you read a single word?”
Making Media
“You've looked at media through seven lenses. Now it's your turn: how do you make something people actually want to watch, read or hear?”
Hockey Path
The Math of Hockey
“A puck crosses the line in a blink. So how do analysts know which team “deserved” to win, and how did a player once score from behind the net?”